Challenges faced
- The previous kindergarten franchise had a very poor reputation
- Educators felt like their work was not appreciated or valued by families
- Enrollment was very low, with only 11 children in a 60-spot school
Solution
Amanda Patris was planning to leave the early education field when she began consulting for a kindergarten that had recently changed owners. The previous franchise had developed a poor reputation spanning almost two decades, and many people chose to bring their children to other towns to find better care. When offered the manager position, Amanda took it, simply because she had fallen in love with the HEI Schools pedagogy. She and her team relentlessly revamped the center's reputation, primarily by providing high-quality education visible to the whole community. Field trips quickly became their best marketing tool, and enquiries increased.
Another dramatic change that came about after the HEI Schools brand came in was the educators' confidence and professionalism. Thanks to HEI Schools' rigorous teacher training and on-site mentoring of a HEI HQ pedagogue, Paula, teachers became more skillful and confident in their teaching practices. One such educator, Amanda Ball, recently earned a score of 'Exceeding Quality' in her kindergarten classroom alongside her head teacher. She most values HEI's individualized learning approach, a pedagogy unlike any other she encountered in the ECE field before.
Families are also very happy with the center's program. Laura, parent of two students, is grateful for the educators' commitment to the children and meeting their unique needs. She also appreciates the independence and collaborative spirit that the program cultivates in her children, and she can't recommend it enough.
